In a significant development for Egypt’s automotive sector, Dubizzle Group, a prominent technology leader based in the UAE, has successfully acquired Hatla2ee, one of the country’s foremost online car marketplaces. Dubizzle Group is well-known for operating some of the MENA region‘s most popular classifieds platforms, including dubizzle, Bayut, and Drive Arabia.
This acquisition is set to enhance the experience for car buyers and sellers in Egypt, as Dubizzle Group plans to integrate its sophisticated technology and extensive resources into Hatla2ee’s already reputable platform. This collaboration aims to create a more seamless and tech-driven environment for users engaged in the buying and selling of vehicles.
Founded in 2016, Hatla2ee has rapidly established itself as a leading destination for Egyptians seeking to purchase or sell both new and used cars. The platform attracts over 2 million monthly visitors through its website and mobile application, making it a vital player in the automotive marketplace.
Haroon Rashid, the CEO of Dubizzle Egypt, expressed his enthusiasm regarding this strategic acquisition, stating;
Dubizzle Group has already established a robust presence in Egypt with our flagship platforms, dubizzle for general classifieds and Bayut for real estate. By adding Hatla2ee to our portfolio, we can now provide Egyptian consumers with the most comprehensive range of automotive services, powered by our cutting-edge technology.
Imran Ali Khan, the CEO of Dubizzle Group, highlighted Egypt’s importance in the company’s growth strategy, noting;
With a population of 114 million and a rapidly evolving automotive market, Egypt is a key focus for Dubizzle Group’s future expansion. The automotive industry in Egypt is currently at an exciting juncture, and this acquisition underscores our commitment to revolutionizing the way Egyptians buy and sell cars. We are eager to collaborate closely with the Hatla2ee team to drive innovation and growth within the sector.
Samy Swellam, the CEO of Hatla2ee, also shared his excitement about this new chapter for the platform;
Over the years, Hatla2ee has cultivated a strong community of car buyers and sellers. Partnering with Dubizzle Group presents us with new opportunities to enhance our platform, utilize advanced technology, and deliver an even better experience for users in Egypt. We are thrilled about the future and what it holds for our community!
This acquisition marks a pivotal moment in the evolution of Egypt’s automotive marketplace, promising to deliver enhanced services and innovative solutions for consumers.
