If you are a website with limited funds to spend on web advertising, I think Adblabla is for you. This is taking trade by barter to another level.
According to Ehis Asibor, one of the co-founders of the company, Adblabla is a new platform that intends to reset the cost basis of advertising and ultimately drive down the cost to ZERO. He states that Adblabla will achieve this objective by leveraging on relationships and using the existing traffic from any website as a bargaining chip to get free advertising somewhere else.
Speaking with Innovation Village, Ehis said that “My co-founders (Chukwudi Eboka and Chineta Adinnu) and I identified this gap when we realized how expensive it was to promote Nigerian websites or pay for sufficient advertisement on Facebook or Google Adwords. This realization came when we tried to promote our sister site called Justfrom5k.com”
The idea is built on creating a unique network of hundreds and possibly thousands of websites and blogs, within which members can promote almost any content, product or service for FREE. Yes, it will be free for any member of the network to promote whatever he or she chooses on the network. Of course members of the network will still retain the autonomy to decide what kind of content appears on their individual site or blog, the size of ads they want to feature on their sites and where exactly this ad will appear on. In addition to that, they can also ban certain sites from featuring ads on their sites.”
Even though advert is free on the network, members actually “pay” for this advert using their own web traffic. Sites with more web traffic will see their ads featured more frequently on the network compared to those with less traffic. At the end of the day, it’s a fair scenario that creates a win-win situation.
The ONLY catch in this Freebie network is this: – As a member of the network, you must also accept free ads on your website or blog from members of the network.
Ehi says that there are over 700 websites now on the adblabla network and they have served over 3,000,000 impressions of free ads in just six (6) weeks of operation. He adds that “This is why we are already ranked 719 by Alexa in Nigeria.”
To be part of this network, go to the website – adblabla.com
